Music synched through Marmoset for LL Bean TV advert, broadcasted in USA. The campaign aims to take a stance for high-quality, long-lasting apparel and gear, vs. the trend toward fast-fashion and a “wear-it-once” retail mentality.
The film also shows the outdoors in a beautiful compelling and aspirational way with performance gear that is meant to be outside.
Chief Creative Officer: Con Williamson
Executive Creative Director: John Cornette
Producers: Danny Miller
Group Account Director: Kat Shafer
Account Supervisor Amanda Dwyer
Production Company: Reset
Director: Andre Stringer
Director of Photography: Frederik Jacobi
Executive Producer: Jeff McDougall
Line Producer: Dennis Beier
Editing House: Arcade Edit
Editor: Jeff Ferruzzo
Assistant Editor: Chris Angel
Producer: Fanny Cruz
Executive Producer: Sila Soyer
Color Correct: Company 3
Colorist: Tom Poole
Audio: Sonic Union
Sound Engineer: Fernando Ascani